The cryptocurrency of kindness - Humancoin - unites philanthropists and recipients of funds on a single p2p platform in the most convenient and transparent way possible. The blockchain platform fuelled by the “mined” Humancoin token will breathe new life into the charity industry, proving an engine of growth. The Humancoins are easily convertible into any points, miles, bonuses, coupons. This is the first ever blockchain project that has the potential to become a global e-commerce loyalty program aggregator. Token owners are incentivized to hold them to take advantage of attractive benefits. And this provides a long-term, stable demand for tokens. The Proof of Charity “mining” concept allows the project to scale hundreds and thousands of times. Association with philanthropy gives its tokens a unique advantage in developing loyalty programs with partners creating a strong emotional resonance.